Despite having an Internet coverage of some 88 percent of the country, only 12 percent of consumers in Costa Rica shop online, a study on e-commerce released by consultant company Kantar Worldpanel showed.
The balancing act between profits and social impact is not an easy one to achieve. In defining the category of social entrepreneurship or social investment, many gray areas have emerged, and sometimes it’s hard to determine when a venture is truly social.
The startup world is going crazy for apps in Costa Rica, as around the globe - but real estate on your little screen is more expensive than most hopeful entrepreneurs care to consider. "Doing Business" takes a look at the challenge of creating a solution that people will actually use.
Being aware of the differences between the types of startups and the advantages and disadvantages of each can help entrepreneurs better prepare for the road ahead and make better decisions when making the leap.
Jewelery designer Ximena Esquivel says that she loves her work because "you imagine something and everything is possible. You begin by envisioning an idea creatively, and then you create the physical version of it."
Many local companies are still using the same bag of tricks to attract the best and brightest. If your current company or your future startup wants to make its people a competitive advantage, here are three changes you can start with - in this week's "Doing Business" column.