• Cielo Vista

Olympus Zooms In on Costa Rica as Area Hub

October 23, 2009

Representatives of the Japanese camera company Olympus dressed in purple kimonos and cut a ribbon bearing the Costa Rican flag colors Tuesday night, as the camera and imaging company officially inaugurated its offices in the Forum building in Santa Ana, northwest of San José. The offices in Santa Ana will serve as the first Olympus hub in Central America.

Representatives at the center will also oversee distribution, post-sale support and client services of Olympus products in Colombia, Ecuador and Venezuela.

“I feel pura vida,” said Tom Nakashima, Olympus’ division manager for digital cameras, using Costa Rica’s famous saying, which can mean anything from “good vibes” to “thank you.”

“We have operating centers in all of the bigger markets but are yet to establish as many as we would like in emerging markets, such as in Latin America. Today we make a change,” Nakashima said.

Nakashima said Olympus chose Costa Rica based on the country’s commitment to social responsibility, respect for ecology, customer relations and central location for Central America and northern South America. The Olympus location in Santa Ana will focus its efforts on improving the company name in the region by offering a wider array of digital cameras and improving regional distribution and customer relations with Latin American clients. The center is expected to coordinate marketing operations and distribution for over 900 stores in the Central American and northern South American countries.

The Olympus product line includes digital and 35 mm cameras, professional digital imaging systems, voice recorders, binoculars, microscopes and endoscopes.

According to Jorge Chavarría, sales manager for Olympus in Costa Rica, annual worldwide sales of Olympus products averages around $10 billion.

–Adam Williams

 

Facebook Comments

You may be interested

Costa Rica 101: Using your cell phone in Costa Rica
Costa Rica 101
71 views
Costa Rica 101
71 views

Costa Rica 101: Using your cell phone in Costa Rica

Alejandro Zúñiga - June 20, 2019

One of the better parts of any vacation is disconnecting from the rest of the world. But whether it’s for…

Costa Rica becoming a more accessible and inclusive tourist destination
Costa Rica
77 views
Costa Rica
77 views

Costa Rica becoming a more accessible and inclusive tourist destination

Magdalena López / Semanario Universidad - June 20, 2019

Last weekend, Costa Rica presented its new model of inclusive and accessible social tourism, with activities aimed at older adults,…

Gold Cup roundup: USA, Mexico earn blowout wins in first games
La Sele
213 views
La Sele
213 views

Gold Cup roundup: USA, Mexico earn blowout wins in first games

Alejandro Zúñiga - June 19, 2019

The 2019 Gold Cup has featured several blowouts and few upsets through each country's first game. The Tico Times recaps…

Do NOT follow this link or you will be banned from the site!