Witch’s Rock Industries, which runs a popular surf camp, two restaurants and a brewery in Tamarindo, has significantly expanded its hospitality business with the acquisition last month of the 29-room Pueblo Dorado Surf Hotel.
“To be clear, we’ve been filling a lot of other hotels in Tamarindo for the last number of years, because in our (Witch’s Rock Surf Camp) hotel we only have 18 rooms,” said Joe Walsh, who founded his business after driving to Tamarindo in a school bus 15 years ago and renting a shack on the beach. “As we really started filling up over the years, we started sending guests to other hotels, but the problem is that we just don’t control the customer experience.”
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