The W Hotel and Westin Reserva Conchal, located within Reserva Conchal in Guanacaste, Costa Rica, achieved the highest distinctions awarded by the Marriott International group as the best hotels in their category and the region.
Both hotels achieved extraordinary distinctions: The W Hotel attained the highest accolade in the MILUX division, which refers to Marriott International’s category of luxury hotels. Meanwhile, the Westin Reserva Conchal hotel obtained regional recognition in the Premium category.
“This recognition from the Marriott chain delights us and motivates us to continue working to reach new milestones within the industry, always leveraging our sustainable philosophy, which has led us to achieve great things over the years,” noted Fabian Fernández, FIFCO’s hospitality division manager.
Reserva Conchal has 11 residential areas, a beach club, two hotels, and 40 hectares of the reserve for the conservation of native species.
“The company celebrates these recognitions as a sign of the commitment towards leading the hotel business in the area to the next level. For FIFCO, sustainability is essential in developing all its business lines and a strategic pillar because the planet, the communities, and the customers we serve every day demand it,” added Maria Pía Robles, FIFCO’s Corporate Relations Manager.
FIFCO presented the evolution of its sustainability strategy towards the year 2025, announcing the update of its conceptual sustainability framework by adopting Environmental, Social, and Governance (ESG) factors as its guiding principle.
Under the name “FIFCO Transcends,” the corporation presented nine ambitious sustainability goals related to packaging, secondary packaging, circularity index, intelligent consumption of beverages with alcoholic content, lower sugar content per serving, increasing the number of women in leadership positions, reducing the number of employees in multidimensional poverty conditions, developing holistic leadership capabilities, and turning FIFCO into a benchmark in corporate governance.
FIFCO’s hospitality division has been able to drive significant advances in the social and environmental areas.